The Outcast Heiress's Secret Identities

Chapter 889: 0878 Tit for Tat

As Paris Fashion Week approaches closer, everyone, from Su Ran, Chu Ling, Zhou Ziyi, Nan Shuyun, to the employees of Qianran International, are all so busy that they’re practically flying.

Since the establishment and public listing of the Queen brand, Qianran International has been receiving constant attention from the fashion world, with every little move under scrutiny.

Therefore, as the first Hua Country brand to be invited to Paris Fashion Week, since the moment the news was released, numerous international jewelry brands, and of course, many domestic brands as well, have been extending offers to collaborate with Qianran International.

While the theme of the fashion week is a fashion show, the makeup, styling of models, and jewelry are also focal points in the fashion world.

Who wouldn’t see the immense opportunity and the colossal business prospects it brings?

Hence, everything was in short supply on Su Ran’s desk, except for the piles of collaboration proposals from various jewelry brands, but Su Ran set them all aside.

The brand representatives repeatedly urged Qianran International for a reply, but none came.

At this period, news such as #Josie Martin’s Tiffany Endorsement Campaign#, #Josie Martin Appointed CE Global Ambassador#, #Josie Martin Graces V-V Magazine Cover#, and #Chu Ling’s Cover Allegedly Replaced# hit the top of trending topics quickly!

CE is a globally renowned top fashion brand, consistently ranking among the best. noveldrama

As for V-V magazine, it is the longest-standing and most popular fashion magazine in the United States.

It is hailed as the "Fashion Bible" by fashion enthusiasts, covering areas such as trendy clothes, fashion garments, beauty, skincare, makeup, jewelry, accessories, luxury items, prestigious watches, handbags, and shoes.

V-V’s target demographic has always been high-income, sophisticated women with rich experiences, who are passionate about fashion and the pursuit of perfection, making it the most authoritative high-fashion magazine in the United States.

Thus, it commands great reputation in the domestic scene, making it a cover that celebrities are eager to appear on.

When Queen was successfully listed and announced Chu Ling as their spokesperson, V-V had expressed their intention to feature Chu Ling on the cover of the next issue.

The media even reported this news, although V-V’s official stance and Chu Ling’s studio did not respond then, indicating a tacit agreement to the outside world.

But now, with the V-V magazine cover taken by Josie Martin, especially at such a critical moment.

Josie Martin and Chu Ling represent CE and Queen respectively, and they are also the ambassadors for Tiffany and Cartier respectively.

All of a sudden, online sentiments shifted, with rumors suggesting "Chu Ling is not as good as Josie Martin," "Queen is not as good as CE," and "Cartier is not as good as Tiffany."

Of course, Chu Ling’s fans were not having it, and Josie Martin’s fans wouldn’t miss the opportunity to mock either.

Both sides stood their ground, clashing fiercely!

When the jewelry brands saw the news online, they suddenly retreated in regret, even inwardly praying not to be selected by Qianran International.

In this situation, being chosen to participate in Paris Fashion Week could end up with a reputation for being inferior to competitors, which would be a fatal blow for high-end brands.

The reason they extended offers to Qianran International was to enhance their brand’s fame and visibility, not to diminish their own status and appear inferior.

Seeing this, several high-end jewelry brands immediately abandoned Qianran International to extend offers to CE instead.

The employees of Qianran International started to worry upon hearing this.

Originally, there were many international jewelry brands waiting for President Su to choose from, but President Su had been holding off too tightly.

Now, with this chaos, which brand would still be willing to collaborate with Qianran International?

Who would want others to think their brand was inferior?

Especially for those international brands, the positioning and reputation of their brand were of utmost importance.

"In the end, will there really be no brand willing to cooperate with our company?"

"What about Fashion Week? If this continues, don’t even talk about collaboration, people might not even lend us anything by then."

"Why didn’t President Su make a decision earlier? There were so many choices at the beginning."

"Yes, I heard that brands that initially intended to cooperate with us have now all gone to CE. What is President Su thinking?"

"President Su always has her considerations in her actions, not something we common folk can fathom. This time is no exception. Don’t worry, worrying won’t help anyway."

"That’s right. Let’s wait patiently. Qianran International never loses out. President Su definitely won’t let it slide just like that."

Talking about Su Ran’s capabilities, everyone in the company suddenly fell silent.

Indeed!

What’s there to doubt about something so evident?

So, while it was causing an uproar online, all Qianran International employees were unusually calm, to the point of making others question reality.

When Su Ran saw the news online, she smiled nonchalantly.

The moves by Josie Martin were quite fast indeed.

Did they think releasing the Tiffany promo first could suppress Chu Ling?

At that moment, Han Ying was sitting on the sofa in Su Ran’s office, while Su Ran was handling paperwork, neither speaking.

The office was enveloped in silence.

"I apologize, President Su, it was my mishandling of this matter."

Han Ying was sincere and somber.

When V-V initially invited Chu Ling for the next issue cover shoot, their intent was very sincere, and the negotiations were ongoing.

Han Ying, with years in the entertainment industry, knew how significant getting on V-V’s cover was for Chu Ling.

Therefore, when media reported V-V’s intent to cooperate with Chu Ling, she did not rush to clarify.

Who knew, the seemingly foolproof collaboration was suddenly snatched by Josie Martin, and at such a crucial moment just before the fashion week.

Not only did it affect the reputation of Qianran International and Queen, but Cartier also got implicated.

Sitting in her office chair, Su Ran looked at Han Ying after hearing her apology.

"It’s not your fault. The chance for Chu Ling to secure the V-V magazine cover was never high to begin with."

Han Ying looked up at Su Ran, puzzled.

"Why? V-V approached us in the first place, why was the chance not high?"

Su Ran signed her name on the document, put down the pen, and said calmly:

"V-V is a world-renowned magazine brand, dedicated to providing comprehensive fashion intelligence for women. Its diverse content is highly popular among contemporary women, making it one of the top ten bestselling magazines globally. Thus, V-V’s covers usually feature international supermodels, fashion icons, highly popular global stars, and influential representatives in the fashion world.

Given Chu Ling’s current popularity and influence in the fashion industry, she is indeed capable for V-V’s publication in Asia."

Upon hearing this, Han Ying was even more confused. If Chu Ling’s current popularity and influence were sufficient, why did President Su say her chances were slim?

Su Ran, understanding Han Ying’s queries, glanced at her and continued:

"Because since its founding, no Chinese person has ever made it to the cover of V-V magazine!"